Patients don't scroll through ten blue links any more. They find a dentist by asking ChatGPT, Google, Claude or any other AI service — and those answers come from sites that can be crawled, quoted and seen to be current. A site that hasn't changed since launch gets left out. We build dental websites that rewrite themselves every month, so yours stays in the answer.
Overall score
39/100
Biggest opportunity: your implant and crown pages have no structured data, so when a nearby patient asks an assistant for a dentist, you're not in the answer.
Sample report. Yours is generated from your live site.
A dental website doesn't fail loudly. It sits there looking fine while everything that used to send you patients quietly stops.
Freshness
Search engines read update frequency as a proxy for whether a business is still active and still trustworthy. A site that hasn't changed since it launched slides down the results page a little further every quarter — no penalty notice, no warning, just a slow fade.
Invisible
When a patient asks ChatGPT, Claude, or Gemini for a dentist nearby, the assistant pulls from sites it can crawl, parse and trust. No structured data, no clear service pages, blocked crawlers — and you're simply not in the answer. Your competitor is.
Generic
A stock template with your logo dropped in, or a page an AI generated in an afternoon. Patients can't tell you apart from the three other practices using the same layout — and neither can the systems deciding who to recommend.
Two practices launch identical sites. One is never touched again. The other gets updated every month. Five years later they are not in the same league.
Illustrative. Directional trend based on how search and AI systems weight content freshness — not a projection of your specific results.
Ten blue links are becoming one paragraph with three names in it. If an assistant can't crawl, parse and trust your site, you are not one of those three — and there is no page two to be on.
Who's the best dentist near me for a same-week crown?
Based on availability and patient reviews in your area, three practices offer same-week crown placement:
Riverstone Dental Group
cited — service page + schema
Northline Family Dentistry
cited — reviews + FAQ markup
Cedar Park Smile Studio
cited — fresh blog, indexed weekly
Each takes most major insurance plans and books online
Your practice is not in this answer
You are 1.2 miles closer, cheaper, and rated higher. The assistant simply couldn't read your site.
AI crawlers allowed
GPTBot and ClaudeBot blocked in robots.txt
Structured data (schema.org)
No Dentist or LocalBusiness markup found
llms.txt present
Assistants have no map of your services
Content updated in last 90 days
Last change: 2 years, 4 months ago
We let the AI crawlers in. We give them a simple list of every service you offer. We label your hours, insurers and procedures in a format assistants can read and quote. Then we keep it all current — because anything written once is out of date within a year.
Anyone can sell you a website. The reason practices come to us is what happens in month seven.
01 — Build
Not a template with your logo dropped in. We design around your actual practice: the procedures you want more of, the insurance you take, the way your front desk likes to take appointments. Fast, accessible, and built so booking is never more than one tap away.
02 — Audit
Before you pay us a cent, we crawl your current site — your homepage and up to 25 interior pages — and run the same 52 checks we run for clients: whether AI assistants can fetch and quote you, your structured data, the credentials and trust signals health content needs, technical health, on-page search visibility and your booking flow. You get a score out of 100, the five fixes worth making first, and a plain-English PDF. Keep it, act on it yourself, or hand it to your current developer.
03 — Maintain
This is the whole point. Every month our system rewrites headlines, rotates photography, publishes new procedure content, refreshes schema, and pushes updates out to the directories — so the site reads as active to Google, to AI assistants, and to the patient comparing three practices at 11pm.
Five steps. You are involved in two of them.
Drop in your URL. We run the full scan and email you the report. No call, no pitch, no obligation.
We walk the findings together and agree what the new site has to do — more implants, more new-patient exams, fewer no-shows.
Custom design, your photography, your copy rewritten to convert. You see it in staging and we iterate until it's right.
We handle DNS, redirects, tracking and directory updates. Nothing drops, nothing 404s.
Your plan kicks in. The site keeps changing, the reports keep arriving, and you get a real person when you need one.
Put in your address. We run the same 52-check scan we run for paying clients — your homepage and up to 25 interior pages — and your score comes back on this page, with the full report as a PDF. If it says your site is fine, we'll tell you that too.
60s
To your score
52
Checks run
$0
Cost to you
No strings. Plenty of practices take the report straight to their current developer. We'd rather be the ones who told you the truth about your site than the ones who sold you a rebuild you didn't need.
One fixed price for the site itself — half to start, half on launch day — then a care plan that decides how hard the system works for you every month.
Designed from scratch around your practice. Yours to keep the day it launches.
50% to start, 50% on launch day — $1,747.50 each.
Start with the free auditNothing to pay today — the audit comes first, then we send you a Stripe link for the deposit.
Every plan updates your site automatically. The difference is how often it runs and how much of the site it's allowed to touch.
Keeps the lights on and the site from going stale.
For practices that want the phone to ring more than it does.
For the practice that intends to be the answer in its city.
Your plan starts on launch day, not before. Month-to-month — cancel any time, keep the site, change tiers whenever you like.
Still unsure? Email hello@dynamicdental.com and a person will answer.
Start with the free audit. Two days from now you'll know exactly where you stand, and it will have cost you nothing but a URL.